Reality Check: Is this your biggest Customer Service weak spot?

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Let’s face it—there’s no shortage of customer service advice out there. Break room walls are practically wallpapered with motivational posters and feel-good slogans that sound great but often miss the mark. 

Take this classic: “A satisfied customer is a loyal customer.” 

Sounds nice, right? But here’s the tough truth: satisfied customers can (and do) leave. 

Why?  

Because your biggest threat isn’t bad service—it’s service so forgettable your customers don’t even remember you exist. 

This is your wake-up call to uncover and fix those weak spots in your customer experience before they cost you. Let’s talk about how. 

The Power of Familiarity 

People crave connection—it’s human nature. If your team isn’t making customers feel like they belong, you’ve got a problem. Forget robotically polite interactions; what customers want is a genuine “I’m glad you’re here” vibe. 

Here’s the kicker: guests won’t return to a place that feels cold, indifferent, or transactional. But if they feel truly welcomed and understood, they’ll think, “Wow, these people get me!” 

Want to see how it’s done? Watch this 90-second video on how an authentic connections can change a frequent encounter into a memorable one! 

If your team needs a boost in creating those unforgettable, human moments, this is your starting point. 

Mastering the Energy Zone 

Is your team stuck on autopilot? It happens to the best of us—especially during busy hours. But here’s the problem: your customers notice when someone is phoning it in. 

That’s where the Energy Zone comes in. It’s all about reading the room and matching your energy to the customer’s mood. 

  • Got a stressed-out guest? Dial it down and offer calm reassurance. 
  • Welcoming an excited customer? Meet them at their level with enthusiasm and energy. 

One-size-fits-all service is out. Today, it’s all about being sharp, adaptable, and, most importantly, memorable. 

Your customer service weak spots might not be glaringly obvious—but they’re there. Tackling them could mean the difference between being forgettable and being their go-to. 

Meet Laurie Guest

Meet Laurie Guest

An entrepreneur, keynote speaker and author, Laurie Guest, CSP is a “go-to-resource” for customer service excellence. For more than two decades, she has shared her practical point of view on customer service and staff development with audiences and companies across the country, blending real-life examples and proven action steps for improvement. Her latest book, The 10¢ Decision: How Small Change Pays of Big, presents her most sought-after and impactful strategies to find and retain the best staff and highest-quality customers while delivering exceptional guest experiences.

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